Niologie Limited was originally established in Hong Kong. In 2010, branch offices were set up in Beijing and Shanghai to work on product design, research and development, production, and sales. We have successfully established tanni, a women's clothing brand, INNAT PLAY, a young adult brand, TINY TANNI, a children's clothing brand, and rainbow by tanni, an online brand. These brands sell products inducing clothes, bags, shoes, jewelry and household goods etc.
Since 2011, our brands have set up more than 100 stores at prime locations in 27 provinces across China, with nearly 1000 employees. In 2016, we completed the first round of financing, which helped to accelerate development of our online and offline multi-brand retail business. The company has always adhered to an ethos of "authenticity and sincerity" to never forgot its original intention, to innovate continuously, to stay committed to providing a better platform for our followers, to provide consumers with more personalized and sophisticated products, and to be a driving force for the development of the multi-dimensional industry.
We strive to continue to improve the retail experience and to develop vitality of the industry so as to create an international retail group that has the power to promote the development of the industry as a whole.